The Real Estate Social Media Problem Most Agents Have
Agents know they should be posting consistently. But between valuations, viewings, negotiations, and admin, social media always gets pushed to "later." And when they do post, it is rushed — a blurry photo of a property with no design, no caption strategy, no visual consistency.
The result: a profile that looks unprofessional compared to top agents and portals. Buyers and sellers scroll past. Referrals do not convert because the profile does not inspire confidence. The lead pipeline from social stays at zero.
Our monthly retainer solves this completely. You hand us your properties, your schedule, and your brand — we hand back ready-to-post content that makes your profile look like a luxury brand.
Aisha Malik, real estate agent in Abu Dhabi: "I was posting inconsistent content and getting zero traction. Three months into the Markora retainer, my Instagram grid looks like a luxury brand. A buyer DM'd me saying they chose me over two other agents because my page 'looked more professional.' That says it all."
What You Get Every Month
Branded Feed Posts
Custom designed Instagram/Facebook posts — property showcases, market stats, testimonials, lifestyle content. Branded and ready to post.
Story Template Sets
4 sets of 3 story slides each — for new listings, sold announcements, market updates, and client testimonials.
New Listing Templates
Two fresh listing graphic templates each month. Editable so you can update with each new property in under 5 minutes.
Monthly Content Calendar
A planned calendar showing what to post, when, and what caption angle to use — based on your market and seasonal priorities.
Listing Descriptions
8 professionally written listing descriptions per month for portals, your website, or WhatsApp broadcast messages.
Content Strategy Report
Monthly insights on what content types are performing in your market and what angle to lean into next month.
What a Consistent Real Estate Social Media Presence Does for You
It Builds Trust Before the First Conversation
When a client finds you through a referral or a portal, the first thing they do is check your Instagram. If your profile looks professional and consistent, you have already established credibility before you say a word. If it looks empty or inconsistent, you have to work twice as hard to recover that impression.
It Keeps You Top of Mind with Your Existing Network
Most referrals come from people who already know you. Regular, professional posting keeps you visible in their feed. When they know someone looking to buy or sell, your name is the one that comes to mind — because they have been seeing your content every week.
It Signals Market Authority
An agent who posts regular market updates, sold announcements, and expert commentary is perceived as an authority in their area. This positions you for higher-value listings and more qualified inbound enquiries.
Requirements to Join the Retainer
The monthly retainer is available to clients who have completed a brand project with Markora (Starter or Full Brand System). This ensures every piece of content aligns perfectly with your visual identity — fonts, colours, layout style, logo placement — rather than being generic social media content.
If you do not yet have a Markora brand, you can start with our Starter Package at $299 and add the retainer from month two.
Pricing — $249 Per Month
All 12 posts, 4 story sets, 2 listing templates, 8 listing descriptions, monthly calendar, and strategy report — every month for $249. No long-term contract required. Cancel with one month's notice.
The cost of one additional commission — which this service routinely generates for clients — covers many months of retainer fees.
Make Your Social Media Work For You
Book a free consultation and we will review your current social presence and show you exactly what we would change.
Frequently Asked Questions
Do I need to provide the property photos?
Yes — you provide property photos and any specific information you want included. We handle the design, copywriting, and scheduling strategy. High-quality photography will produce the best results.
Can I request specific post types each month?
Yes. Each month starts with a brief check-in where you can flag any upcoming listings, sold announcements, or seasonal content you want prioritised. The calendar is built around your actual pipeline.
What platform formats do you design for?
All posts are delivered in Instagram square (1080×1080) and story (1080×1920) formats. Facebook and LinkedIn dimensions are available on request at no extra charge.
Do I need an existing Markora brand to join?
Yes. The retainer requires a completed brand project (Starter or Full Brand System) so every post is built on your actual brand assets. If you don't yet have a brand, start with our Starter Package and add the retainer from month two.